Change is inevitable. Some changes are done to rebuild the business that has gone haywire. Whereas, some changes have been done to inform the new line of thought. Likewise,some have been made to change the image of the existing business so and on. But whatever goes behind these changes it is always the quest to do better than now.Change is inevitable. Some changes are done to rebuild the business that has gone haywire. Whereas, some changes have been done to inform the new line of thought. Likewise,some have been made to change the image of the existing business so and on. But whatever goes behind these changes it is always the quest to do better than now.

Embrace the change

In business, it doesn’t only pay for the prepared, but also to the ones who embrace the change. To make it little more precise, the change for growth occurs to those who plan and time a change. At Kamal International Trading – KIT Group, the change has been for progress. Every change occurred after an in-depth study of the products and services that are going to bring about the change. For good, better and glorious future.

How a change impacted the sales of a product:

What comes to my mind is a great change that took place in the early 1950s. All you all knowin men’s apparel, style is commensurate with being chic, suave and elegant. Therefore ten out of ten Ads of the men’s apparel will have a handsome man standing in a stylish pose flaunting his fine clothing. Then, if they have to make a change in the pattern, how do they do? Well, we can learn from what Mr. David Ogilvy, who is considered as the father of Advertising did for a humble Shirt manufacturing company “Hathaway” and brought the sales of Hathaway shirts from rock bottom to hilltop. He came up with a patch above all and made sales to soar. Click here for more info about Hathaway shirts campaign-http://www.campaignlive.co.uk/article/history-advertising-no-110-hathaway-mans-eyepatch/1317084

Effects of change without thinking:

• Poor planning and execution

• Chance based results not choice based

• Energy and resources attrition will be more

• Exhaustion of confidence

• Low faith and blemished trust

• No measurable progress

• Attempts will hit an eventualroadblock

So let the change be inspired:

I would like to sum up saying, let the change be inspired and make a healthy match with the changing trends, corporate vision, future plans, and above all the mission an enterprise envisages. At Kamal International Trading- KIT Group we keep sustainability and stakeholders’ faith as our top priority in implementing change. Thus we have been growing gloriously ever since our inception in 1996. Change… A single word that makes all the difference and let’s all hope for a positive change every day.

–Kamal Loungani